A picture’s worth a thousand words (or 5,263 views !)

Firstly, I didn’t plan this picture. I knew HMS Queen Elizabeth was due to return on 10th December and as we were planning to visit Haslar Marina to check the boat I threw a camera in the back of the car in case the opportunity arose to get a few stock images for our library. I shot a few frames as she cleared the entrance to Portsmouth Harbour and then published one on LinkedIn. I normally have several hundred views when I publish a picture, but by the end of the first day I was already up to 400 views. This climbed day-by-day until it finally reached 5,263 views. I don’t know if it was the ship or my hashtags #marine #defence #navy, but it’s my most viewed picture to date, proving that the right combination of image and keywords on LinkedIn is a very good way to attract attention to your business.

 

Terminal Velocity 2 (“The Cable Guy”)

Back in Portsmouth at 8am last Friday for the official opening of the new £16.5m cruise terminal by business secretary Vince Cable. This time I was accompanied by my colleague Michel Focard, as the PR team from Navigate Design had decided to employ us both to get maximum coverage. We were blessed with great weather on the day and for added excitement a small number of well-behaved but very vocal anti-government protesters. Whilst Michel was assigned to cover all the arrivals and hospitality, I was left to shadow Vince and port manager Martin Putman for the duration of the visit. Thanks to the planning skills of the Navigate team the entire event went without a hitch, we got all the images we needed and the key shots were edited and wired out by lunchtime.  I love it when a plan comes together…